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VisitBritain to roll out global marketing campaign in 2011

23 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

of 0.34bn. In October, VisitBritain partnered with British Airways to launch a 1.6m jointly funded ...

Butlin's launches campaign to target busy mums

23 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

days." Butlin s has invested 116m in its resorts since 2003. Earlier this month, direct holiday ...

Royal Mail price hikes expected to hit DM budgets

22 Dec 2010 | by Ed Owen

in an attempt to raise 100m, prior to a privitisation in 2011. Postcomm has provisionally approved ... 157m loss on such "access' activities, where collections are made by rivals such as TNT, but delivered ... parliament within a year. Retailers are trialling an evening delivery service within the M25 ...

Snow estimated to cost BA £40m

22 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

British Airways is believed to have suffered a loss of between £8m and £10m profit each day during...City analysts have told The Daily Telegraph that BA had suffered a loss of 30m to 40m over the snow period. BA operates around 550 flights in and out of Heathrow each day, but over the past four days of snow, flights have been reduced to nearly a third of its regular schedule. A spokesperson ...

Boris merges VisitLondon into new marketing agency

21 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

Johnson announced a deal today that will provide 14m of funding per annum over the four-year period ... their conclusion, and shows that another key element of my vision for London has been secured. "I'm pleased ... VisitLondon's funding . The Government revealed it was cutting its 480m settlement to the London Development ...

Finnair reveals €10m brand overhaul

20 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

Finnair, the Finnish airline, is launching a new brand identity today as part of its long-term plan to focus on travel between Asia and Europe.

Holiday Inn to sell £20.12 rooms in Olympic promotion

16 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

the completion of a 650m investment in 3,400 Holiday Inn hotels worldwide. Holiday Inn will be providing 50 ... of a 65m global campaign to relaunch the brand. Holiday Inn and Holiday Express are owned ...

Travelodge looks to digital donation box in charity push

08 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

difference to our nominated charities." Travelodge launched a 10m campaign earlier this year , including ...

Simonseeks.com to debut £2m TV campaign

07 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

Simon Seeks, the travel reviews website, is launching a £2m national TV advertising campaign in a

Teletext Holidays to move brand into digital age

03 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

Teletext Holidays is bringing out a £5m marketing campaign in January to support the launch of new

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