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Close-Up: The Hot Seat - Richard Marshall, TMW

03 Dec 2010

was born. - Who is your hero? Jimi Hendrix. - Name one thing about yourself that few people know. I'm a huge fan of drum 'n' bass. - What's the worst thing about your job? I'm rubbish at typing ...

Media: Double Standards - 'Why wouldn't you want a "gorilla" to live online?'

03 Dec 2010

sense of "event" can be a powerful motivation for participation in mass sharing; I'm sharing because I'm ...

Close-Up: Craftsman Tindall ticks all the right boxes for Burnett

03 Dec 2010

," Tindall says. "But I'm working towards having no bucket. I want to start with an idea and then work out ...

Media Forum: Should radio back digital?

03 Dec 2010

that, in many respects, digital radio seems to be stuck at the crossroads. "I'm not sure I buy ...

Collaboration: How to avoid crossed wires with cross-promotion

01 Dec 2010 | by Suzy Bashford

every minute for a year at a cost of 5.5m. The campaign spans a host of brands including Tango, 7-Up ... manager working on a cross-promotion? 'I'd remind myself that by doing this I'm getting a bigger bang ... Gabbana's partnership with Martini Gold, or retailer H M joining forces with designer Karl Lagerfeld ...

Sales promotion: Festive sales promotion

01 Dec 2010 | by Amy Golding

-label and branded products. Tesco also unveiled its Christmas campaign in October. Activity includes about 800m ...

Close-Up: Is adland guilty of sexualising kids?

26 Nov 2010

the Cameron administration that advertising is fuelling the problem. Damian Collins, the former M chairman ...

Close-Up: Are Dare's joint ECDs a match made in heaven?

26 Nov 2010

human truths with the latest technology, then anything is possible. I'm keen to launch a Bionic Flo ... thing. Nowadays, I'm happy to admit that of all the German death metal freaks with an allotment ... , be honest: who will be the boss in the partnership? FH: What a question. Me, of course! DBT: I'm three ...

Close-Up: Pearman takes centre stage in AMV's evolution

26 Nov 2010

and Ramzan Golant have always had a good working relationship and I'm sure they can make the new arrangement ... on clients' business - and I'm in a big agency that never feels like one. Thirty per cent of our clients ...

Media Forum: Can video enhance search?

26 Nov 2010

, there might be a backlash. I'm hoping Google has thought through this sort of issue ...

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