Current Wimbledon and US Open champion Venus Williams has signed what is reportedly a 27m...LONDON (Brand Republic) – Current Wimbledon and US Open champion Venus Williams has signed what is reportedly a 27m endorsement deal with sportswear manufacturer Reebok, a record figure for a female athlete ... with the tennis player comes on the heels of yesterday’s announcement that Reebok has signed a 250m deal ...
Supermarket chain Sainsbury’s has sold its Homebase DIY business in a deal worth £969m....deal worth 969m. The company s existing Homebase stores will go to venture capitalist Schroder Ventures for 750m, and the remaining sites, which were built for Homebase stores but are currently not trading, will go to retail group Kingfisher for 219m. Sainsbury s will also keep an 18% stake in Homebase ...
LONDON (Brand Republic) - The government’s Home Office has almost doubled its advertising spend in 2000 compared with last year. In answer to a written question in the House of Commons yesterday, home secretary Jack Straw said that Home Office adspend was 11.08m so far this year. Last year, it was 5.65m ...
LONDON (Brand Republic) – BMP DDB has been hired by The Guardian to handle advertising for the newspaper group’s online and offline brands. BMP beat M 3m on advertising, is expected to significantly increase its marketing spend next year. Marc Sands, Guardian Newspapers’ marketing director, said, “We ...
LONDON (Brand Republic) - Online games retailer Gameplay reported strong year-on-year sales growth yesterday, prompting its share price to leap by 11.5% this morning. The company said revenues for the half year ended January 31 were expected to exceed 40m in spite of current technology market trends ...
Kraft Foods International has consolidated the bulk of its dollars 200m (pounds 136m) pan...Kraft Foods International has consolidated the bulk of its dollars 200m (pounds 136m) pan-European media planning and buying business into three agency networks. Kraft, whose brands in the UK include ... , worth about pounds 29m. Zenith will also manage its Ireland business, previously handled by MindShare ...
Nortel Networks, the telecom products and broadband network company, is reviewing its dollars 50m...Nortel Networks, the telecom products and broadband network company, is reviewing its dollars 50m (pounds 34m) global advertising business currently held by the True North network. The review is being overseen by Nortel in the US, which has hired an unnamed consultancy to handle the review process ...
trusting but ugly sidekick Igor, to appear in a new pounds 5m advertising campaign to support its Time...The Time Group has created two new fictional characters, the evil genius Dr Apocalypse and his trusting but ugly sidekick Igor, to appear in a new pounds 5m advertising campaign to support its Time Computers brand. The TV ads, which break on Christmas Eve, are the first through newly appointed agency ...
, which has an adspend of pounds 3m, is also being repackaged in a slimmer bottle to appeal to a wider ...
delivery service business to online fulfilment specialist M-box....home delivery service business to online fulfilment specialist M-box. The partnership will see M ... will offer a choice of two-hour delivery within Greater London, four-hour delivery within the M25, or next-day delivery nationwide, for between pounds 2.50 and pounds 7.50. M-Box, which was founded by former ...
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