24 Nov 1995
| by MARGARET HOOD
M Beware of
expensive imitations....M Beware of
expensive imitations.
The change of tack, under the line Time is precious. It doesn t have to
be expensive , promotes the UK s leading watch brand on the basis of
value ...
account from GGT in
June (Campaign, 30 June).
M s debut 30-second commercial stars the late Poet ...
24 Nov 1995
M s 50th anniversary appeal....M s 50th anniversary appeal.
The initiative - described as the most ambitious project in Mencap s
history - has a fund-raising target of between pounds 10 and pounds 15
million ...
the agency for its golden
jubilee appeal, although M s joint chief executive, said: Mencap s
awareness ...
24 Nov 1995
| by KAREN YATES
SeaFrance, the fledgling ferry service, has chosen Delaney Fletcher
Bozell to help position it as the Francophile s option for travelling
across the Channel.
24 Nov 1995
| by KAREN YATES
Tropicana, the world s leading fruit juice, is talking to three London
agencies about its pounds 3 million advertising spend in the UK,
following the brand s international resignation by Leo Burnett this
summer.
24 Nov 1995
Scottish Amicable has shifted its pounds 3 million media account out of
BMP DDB Needham and into Lowe Howard-Spink, which already holds the
financial company s creative account.
KPN Multimedia, a UK-based division of the Dutch telecoms giant, KPN,
has appointed Equinox Communications to work alongside Bean MC on the
planned pounds 2 million launch of its new-media publishing venture,
Planet Internet.
24 Nov 1995
I m all for updating and improving the D&AD judging system...but by
bringing in Martin Amis...I m all for updating and improving the D d like to recommend a few people who are probably better qualified to
judge advertising - like that bloke in the donkey jacket who just walked
past my window.
Russell Wailes, Butler Lutos Sutton Wilkinson, London W1
...
24 Nov 1995
Persil is better than
old Persil.
But, hold on, I m confused. I don t recall walking around ...
24 Nov 1995
| by HARRIET GREEN
Ogilvy and Mather has poached WCRS s award-winning senior copywriter,
Leon Jaume, to beef up its creative output on the Ford account.
24 Nov 1995
| by HARRIET GREEN
Ogilvy and Mather has fought off a full-scale assault on its
pounds 3 million Guinness Draught Bitter account after facing a
challenge from fellow Guinness roster agency, Euro RSCG Wnek Gosper.