and Fossil are both leaders in their chosen fields so I m delighted they ve asked us to help further ...
. I m personally intrigued by the implications not just for the brand but for marketing in general ...
, it was picked up by the Chinese State TV news which is seen by an audience of 200m. What are the next steps ...
17 May 2013
| by Priyanka Mehra Dayal
to its £3m UK ad account as it looks to expand the brand.
LG has awarded the bulk of its $400 (£263m) global media account to Havas Media Group's Arena Media....
The account was reported to be valued at $400m when it was awarded to Mindshare in 2007.
Sources suggest that value may have increased to around $600m ( 395m), fuelled by LG s aggressive expansion plans ...
the USA and Canada and could be worth around $100m ( 66m). A spokesman at Mindshare declined to comment ...
to its £120m global media account after a competitive pitch.
, it embraced "Make It Count". The ad became a viral hit with 6m views in three weeks.
Environments ...
baby me / the new evian film
Evian s latest ad, which again features dancing babies but this time with their adult counterparts, has racked up a massive 32m YouTube views in less than a week ...
hit, generating almost 4m hits.
Jaguar F-TYPE presents Desire
Jaguar pulls out the stops ...
, personally, I'm a real pen-and-paper guy.
I like the idea that when you do something with a pencil, you ...
, I embrace them, I work 17-hour days, 14-hour days, and I'm very willing. It's a proper, honest ...
.
The thing is, if I've got 100m today, 50m, 25m, it wouldn't make any difference to my day at all. I don ...
27 Mar 2013
| by Helen Edwards
that often connotes something vaguely unpleasant: 'Excuse me, I'm just popping in here to ideate ...
08 Mar 2013
| by Louise Ridley
decision for Grey." Pringles consolidated its 35m EMEA media into Kellogg s agency Carat in October ...