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Marketing Moments 2012: Marks & Spencer scores Christmas gold

M&S left rivals in the shade with a truly inspiring Christmas campaign...help create a truly original, bold and memorable campaign, which would fit perfectly with M S s family ... . Was M S your marketing moment of the year. Let us know what you think @MarketingUK @nickykc ...

Marketing Moments 2012: Kony redefines the power of the viral

It was a watershed in social action: charity Invisible Children s half hour video on Joseph Kony propelled the atrocities perpetuated by the Ugandan warlord onto the international news agenda in a matter of days, notching up 93.5m views on You Tube. The subsequent backlash, and well ...

Marketing Moments 2012: Obama secures historic second term

of the election, with almost 7m views. The morning after he won re-election Obama gave a heart-felt and emotional ...

Tesco readies Clubcard scheme for web revamp

From next year, 15m Clubcard members will have access to their statements online for the first time. Tesco is finalising how the scheme will work across digital channels, but it will involve ... in the recruitment of 1m new cardholders. Tesco is currently offering double points, with two awarded for every 1 ...

Coca-Cola axes Rooney campaign following prostitute allegations

at this time." Rooney earns an estimated 5m a year, 100,000 a week, solely from his Manchester United ... when Hello! magazine paid the couple 1.5m for the event's photo rights. The 24-year-old's wages ... had earned 33m. Rooney has also signed a deal with Harper Collins, reportedly the biggest UK ...

Foster's set to remake British comedy shows

, Foster s marketing manager, cited I m Alan Partridge and The Fast Show as examples of the type of show ...

Children's Food Campaign spoofs Change4Life ads

by M C Saatchi, tucking into a cake while in another execution a character swaps a banana and juice ...

Tune Group to sponsor Premier League refs

official and refereeing inventory. Mike Riley, general manager of PGMO, said: "I m very positive ...

Branson to join in Virgin Trains zombie game

the M6 knows very well that long motorway journeys can suck the life right out of us, turning us ... game, which I m sure will help increase usage of our trains as well as driving further awareness ...

iCrossing founder integrates SEO and social media for PR platform

to the Hearst Corporation in June for $325m. ...

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