01 Mar 1996
| by M. T. DORAN
There wasn t a great deal to smile about in Comedy Review, M. T. Doran
writes...There wasn t a great deal to smile about in Comedy Review, M. T. Doran
I don ...
At this stage I nearly gave up. But I m glad I didn t, for lurking
within the pages are a couple of real gems ...
and slashed the cover price, this could be a useful title for
comedy fans and advertisers alike.
M. T ...
02 May 1996
Sara Lee Household is relaunching its Brylcreem range with a pounds 3.6m
campaign in a bid...Sara Lee Household is relaunching its Brylcreem range with a pounds 3.6m
campaign in a bid ...
theme, featuring soccer, women and music.
Men spend pounds 156m a year on hair-care products, of which only pounds
20m are male specific.
Euan Venters, Sara Lee Household s commercial director ...
12 Dec 1996
Childrenswear specialist Adams has handed its pounds 2.5m advertising
account to Bartle Bogle...Childrenswear specialist Adams has handed its pounds 2.5m advertising
account to Bartle Bogle Hegarty in readiness for its first large-scale
marketing campaign in six years.
The Sears-owned retailer is near to completing the overhaul of its 320-
strong portfolio and is now ready to market its ...
25 Oct 1996
| by EMMA HALL
house, M&G, and will take the brand on to
television for the first time....house, M financially unsophisticated investor , will run
early next year. Rainey Kelly won ...
partner at Rainey Kelly, said: Our advertising
will play to M s strengths, while giving the brand a ...
form of investment and the market
is expanding rapidly. M s new campaign is timed to coincide ...
21 Jun 1996
| by KAREN YATES
The Britannia Building Society is using a plasticine family to help
emphasise its mutual status in a major pounds 4 million campaign which
launches a new member-loyalty bonus scheme.
that M s ousting.
Michael Jenkins, Pedigree s external relations manager, said: Our
company has ...
will be beneficial to our
Mars chiefs are thought to have been reluctant to award M s inclusion ...
-established links with Jeremy Sinclair and David Kershaw, two
of M s founding partners, who worked on the company ...
12 Jul 1996
| by HARRIET GREEN
Ogilvy and Mather has scooped Helene Curtis s international creative
account - worth more than dollars 40 million - without a pitch following
the haircare company s acquisition by Unilever earlier this year.
M s fashion stores....M s fashion stores.
The assignment is the first stage of a wide-ranging examination ...
Media buying remains with CIA Medianetwork, which also handles the other
The appointment comes in the same week that Dixons consolidated all its
advertising into M disagreements ...
Yellow M, the Newcastle-based full-service agency, and the Media Centre
Manchester have scooped...Yellow M, the Newcastle-based full-service agency, and the Media Centre
Manchester have scooped the pounds 7.5 million advertising account for
the motor dealership, Reg Vardy.
Yellow M and TMC ...
strategy and implementation. Yellow M s approach to our business made it
the ideal agency to handle our ...
22 Feb 1996
Central Trains, part of Regional Railways, has appointed Team Saatchi
for a pounds 1m campaign...Central Trains, part of Regional Railways, has appointed Team Saatchi
for a pounds 1m campaign to target leisure users.
The company, which is wholly owned under the British Railways board,
plans TV advertising in the Carlton region to attract daytrippers and