to remove filtersNews brief: IKEA appoints August Media
20 Dec 2006
Family loyalty scheme.
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ACNielsen launches new services after VNU shake-up
21 Dec 2006 | by by Staff
It is planning to launch ACNielsen Loyalty, a new service aimed at retailers who want to manage ...
Visa hires Levi's European chief
20 Dec 2006
Dima has been tasked with boosting customer loyalty as new products including contactless cards ...
Marketing Mix: Pen Portrait - Paul Harrison, marketing manager for commercial vehicles at GM
20 Dec 2006
single-mindedness also manifests itself in tremendous loyalty, but don't stand in front of him when he's on a ...
Agency of the Year: Customer Publishing Agency of the Year - Redwood
20 Dec 2006 | by Craig Smith
customers in 10 languages, as the car manufacturer puts a greater emphasis on brand loyalty. Another ...
Insight Research employs technique to reveal brand loyalty
18 Dec 2006 | by by Maria Esposito
technique that can help advertisers to drive sales and increase brand loyalty.
The Annual 2006: Top 10 account planners
15 Dec 2006
loyalty from anyone who works with him. He was massively influential in putting together the strategy that ...
The Annual 2006: That was the year that was - Adland's 2006
15 Dec 2006
by customer loyalty. Direct marketing agencies, in particular, demonstrated how digital could be used ...
ClarityBlue investigates customer retention mistakes
14 Dec 2006 | by by Joanne Payne
: the theory of keeping customers by force; using loyalty when it is actually bribery; and unbelievable ...
Direct News brief: Folio Hotels hires WAA to account
13 Dec 2006
direct mail activity. It will also launch and manage a loyalty scheme.
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