Search results for "Loyalty"

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Sponsorship Leagues 2011

' well, it can build brand preference and loyalty. Good sponsorships will deliver increases in sales ...

Edward Walsh, APCO: Juggling the DNA approach

rarely reach the public domain, such as customer and employee satisfaction, and loyalty. Another ...

Ben Curson, Hill & Knowlton: Noise vs business impact

What defines corporate reputation? Trust, loyalty, advocacy and values are key areas. Multiple ...

Malcolm Gooderham, TLG Communications: Build your reputation online

trusted friend and partner. This can build greater brand loyalty, advocacy and market share. TLG is ...

Customer publishing leagues: The rise of branded content

about nuance and tone of voice,' says Haymarket Network's Taplin. To foster loyalty and build ...

Graham McWilliam, BSkyB: Moving into a new space

what people think and say about you. For good or bad, reputation has an impact on customer loyalty ...

Sponsorship Leagues 2010

match against Hungary in August. Few teams can boast such loyalty. Tarnished image The year ...

Customer Publishing Leagues 2010

. It is also recruiting across all main departments. 'Loyalty has never been more valuable, and this is ...

Contact Centre Leagues 2010

clear, sensible advice and information, people's loyalty to a brand can soar.' Empowering agents ...

Direct marketing and sales promotion leagues 2010

just strategic advice on loyalty, CRM, research and data, but also change management and market-entry ...

 

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