Search results for "Loyalty"

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Marketing Leader of the Year poll - only one day left to vote!

16 May 2013

marketing, customer insight and loyalty. From the brand s "Active Kids" campaign to the huge impact of its ...

Dieter Loraine: In the face of unfriendly fire

18 Apr 2013 | by John Owens

you look for in new recruits? Energy, loyalty and good comms skills. ...

Why Channel 4 News' deputy editor Martin Fewell moved into PR

04 Apr 2013 | by Kate Magee

what he says is not out of a blind belief or loyalty. 'He will have all the same cynicism and ...

River: The rain happens, content doesn't

27 Mar 2013

to increase loyalty and generate advocacy with all Honda customers; drive awareness of the wide range ...

Rory Godson - The discreet firefighter

15 Mar 2013 | by Alec Mattinson

importance of the 'integrity' of the offer, from culture, loyalty and rewarding staff to client trust. He ...

Facebook's social networker

07 Mar 2013

awareness down to loyalty that s the language marketers use and we need to use their language rather than ...

Zappos' Rob Siefker: 'Good customer service starts at the top'

22 Feb 2013 | by Jane Bainbridge

Zappos' director of customer loyalty talks to Jane Bainbridge about why he believes it has become...customer loyalty, who started at Zappos as a temporary call-centre employee in 2004. Now, Siefker is one of ...

Reputation Survey: Online stores blamed for high street slump

22 Feb 2013 | by Kate Magee

- on the high street, presence alone is not enough to buy loyalty. Key figures 74% of ...

The absence of any brand loyalty means Dell is ripe for reinvention

21 Feb 2013 | by Kim Benjamin

superbrand. - Dell has a blank sheet to work from. No brand loyalty and an ageing product portfolio mean ...

Big Data: Moving beyond the hyperbole

13 Feb 2013 | by David Benady

loyalty scheme. This allows Yahoo! to target people according to what they buy in-store, linking offline ...

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