MARKETING MIX: Global pulse - Adding real value
23 Oct 2003
the hottest days of the summer, two-litre bottles of Lipton Ice Tea were handed out by promotional ...
Pepsi Lipton International, the joint venture between Unilever and PepsiCo International for the
the hottest days of the summer, two-litre bottles of Lipton Ice Tea were handed out by promotional ...
' brands Ragu, Lipton and Hellmans. Sales of Persil reportedly leapt 27 per cent following the appearance ...
Unilever and PepsiCo have created a joint venture, Pepsi Lipton International, to better market and
associated with a more creative approach to their media strategy. But work for Unilever's Lipton Tea through ...
Awards, after winning awards for both Yorkie and Lipton Ice Tea. Sales of Yorkie rose by 30.8% year on ...
marketing partnerships unveiled Mini, Lipton and Philips as sponsors of dance initiative Isle of MTV 2003 ...
"don't-knock-it-until-you've-tried-it" line adopted by Lipton's Ice Tea. The difference, of course, is that ice tea only costs 60p ...
. They were previously at field marketing agency Arc. Davis becomes account manager for Lipton Ice Tea