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Lenovo hires We Are Social for global social media account

Lenovo, the Chinese technology manufacturer, has appointed We Are Social as its first global social...We Are Social will manage Lenovo s social media activity from its New York and Singapore offices ...

Music service Rara to run first global campaign

with technology brand Lenovo to have the service pre-installed on its Android and Windows 8 devices. It ...

Lenovo Ultrabook 'seize the night' by Saatchi & Saatchi NY

The new US campaign for the Lenevo Ultrabook by Saatchi & Saatchi NY airs across TV, online and cinema.

Andrew Walmsley on Digital: brands make a hash of using Twitter

similar vein, companies such as Moonfruit, Lenovo and Dell have all run Twitter competitions where ...

Moonfruit Twitter promotion proves a massive success

our birthday after all." In January this year, Lenovo (the brand formerly known as IBM) used Twitter ...

Apple rumoured to have touchscreen netbook in the making

range, including Dell, HP, Lenovo, Asus and Acer, with premium netbooks from Sony fetching about $1,000. ...

Olympic sponsors miss online opportunities

'Olympic Games' the highest ranked sponsor is Lenovo (40th) followed by GE (48th), with no other brands ...

The World: Profit from the booming domain of social media

ambassadors to travel the world, giving them free rein to create and share content. Lenovo, Microsoft and Sun ...

Asia: The new global hub

Lenovo is a Chinese company that grew big by purchasing a US rival. Its chairman hails from rural ...

Digital Branded Content: Online video breaks into mainstream

London, which has created online video virals for major advertisers including PC manufacturer Lenovo ...

 

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