24 Feb 2009
| by Noelle McElhatton
continue that relationship over time.'
BUSINESS-TO-CONSUMER LIST OWNERS LEAGUE TABLE Rnk Company name ...
12 Dec 2008
| by Staff
Rather than suppliers of raw data, research agencies want to become long-term strategic advisors to brands. But, at the same time, they are under increasing pressure to supply insight that can be instantly injected into business plans. Our latest leagues show which agencies are best placed to succeed.
19 Dec 2007
While the market research industry is in good health, overall growth, especially at the top end, is flat. Market maturity has led to consolidation among the big agencies, although recent deals have spread to the middle ranks. The goal remains to move beyond data provision, to embrace the co-ownership...
05 Sep 2007
| by Mary Cowlett
Operating in a mature market, agencies are seeking growth by turning the data they collect into workable insights.
04 Sep 2007
| by Staff
LONDON - For a full listing of Marketing's annual league table of the biggest market research
Online research offers a wealth of opportunities for those agencies prepared to exploit it.
08 Feb 2006
Last week I reviewed the Interbrand/BusinessWeek global brand league table and concluded that...brand valuation league table that will directly
challenge Interbrand's calculations. The system has ...
12 Oct 2005
the research league table (Marketing, 17 August) was the company's gross income for that year.
17 Aug 2005
| by Simon Brooke
?' EarthSpeak's Nation Brands Index, published last month, placed Britain
fourth in the world league table ...
10 Aug 2005
publish a league table that relegates the Czech Republic from
third to last on the basis of a ...