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Stella Artois Cidre to launch weather-activated ad campaign

Stella Artois Cidre, the apple and pear cider, is launching an out-of-home campaign that delivers real-time, thermo-activated advertising based on the temperature in a specific location.

C4 to air French ads from L'Oreal and Renault in The Returned

Channel 4 is going to broadcast the first exclusively French ad break during the launch episode of

Vitabiotics launches first TV ad with Channel 5 in £2m campaign

Vitabiotics, the multivitamin brand, is to launch its first TV ad campaign this evening, after

VW to extend One Thing campaign with Absolute Radio

and awareness for the new Volkswagen Golf in the lead up to its launch early next year." Follow ...

Sky, Lloyds and Vodafone first UK advertisers on Windows 8

Ballmer, describing the launch as "a new era". He said: "This era is marked by innovative devices and ...

EE takes over newspapers and outdoor for 4G marketing assault

EE has today unleashed the above-the-line activity of its estimated £100m 4G launch campaign, with...bespoke city dominations in the 4G launch cities across banner sites, rail, roadside and digital formats ...

Canon to target creatives through Vice partnership

Canon has struck a media partnership with Vice, for the launch of its EOS-M camera, to attract a

Sector analysis: B2B publishing

Garden due to the launch of its latest shot at technological perfection the iPhone 5 is anything to go by ...

Syfy launches biggest campaign to date for premiere of Continuum

Syfy, the cable channel, is claiming to launch its biggest marketing activity to date in support of

Time Out launches free iPad app with MasterCard sponsorship

daily to ensure that users get the inside track on what s happening in the capital. The launch comes ...

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