to remove filtersSpecial Report: Social media - battle of the brands
26 Dec 2011 | by Kim Benjamin
intervals in the run-up to the launch. The 'Glee' Twitter feed peaked at more than 15,000 followers ...
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The Download: Briefing - YouTube challenges TV channels
28 Dec 2011 | by Kim Benjamin
YouTube is making a further push into professional content with the launch of more than 100 new
Masterclass: Branded content
23 Dec 2011 | by Trevor Clawson
extended its audiovisual content through the launch of M S TV, a service that combines traditional ...
Chambord readies debut outdoor activity
22 Dec 2011 | by Gemma Charles
. The activity is part of a 30% uplift in spend on 2010, which has also seen Chambord launch its first ...
IAG beats Virgin to BMI
22 Dec 2011 | by John Reynolds
the slot portfolio more efficiently provides the option to launch new long-haul routes to key trading ...
Think BR: Learning from our failures
22 Dec 2011 | by Doug Findlay
new product launch failure can be horrendously expensive. There are R D, creative, production and ...
Briefing: Retail - Online retailers eye overseas growth
22 Dec 2011 | by Andrew McCormick
." Outdoors retailer, Surfdome, is currently hiring staff to help launch its first overseas venture. Its head ...
British Gas commercial director Rick Vlemmiks to depart
20 Dec 2011 | by Matthew Chapman
. "Working directly with Sainsbury's, Rick was also responsible for the successful launch of Sainsbury ...
Strictly judge Alesha Dixon stars in Weight Watchers' £28m 'song' campaign
20 Dec 2011 | by Rachel Barnes
, including the launch of a fully branded Weight Watchers YouTube channel and Play Weight Watchers microsite ...
Lego launches first girls' range for 10 years
19 Dec 2011 | by Matthew Chapman
Lego will launch its first range for girls in 10 years on Boxing Day, supported with TV advertising...television spots and a mini-movie starring characters from the Lego Friends range will launch in the New Year ...
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