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Last week's most read news in advertising, marketing, media and PR (9 - 15 Dec 2012)
17 Dec 2012 | by Daniel Farey-Jones
Missed any key industry developments last week? Catch up in one minute with our recap of the most read and shared stories across Campaign, Marketing, Media Week, PRWeek and The Wall.
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Most read
- PR agencies claw back digital business from specialist shops
- Google 'on front foot' with Eric Schmidt column on tax issue
- Hope&Glory wins Ikea consumer press office duties
- Ad agency BMB enters PR with ex-Independent editor Simon Kelner
- Bell Pottinger joins APPC fold after years of opposition
- NHS leaders and chief executives encouraged to communicate online
