22 May 2007
| by Media Week
between its client L'Oreal and ITV....L'Oreal Solar Expertise will sponsor the UV Sun Care Reports across all
regions. This is the ...
01 Aug 2007
L'Oreal is inserting disclaimers into its advertising after the Advertising Standards Authority...products it fears may
fall foul of regulations. L'Oreal has had previous run-ins with the ASA; in 2005 it ...
04 Jul 2007
| by Jason Andrews, Creative partner, Personal
'We're worth it' declares L'Oreal's latest ad. I'm sure that the millions of consumers of beauty...integrity. In that context, the
L'Oreal commercial feels hollow and disingenuous, despite looking
beautiful. ...
30 Jul 2007
| by Nicola Clark
LONDON - L'Oreal is inserting disclaimers into a range of its advertising following the Advertising
25 Jul 2007
| by Nikki Sandison
LONDON - No one is ever going to have real eyelashes like Penelope Cruz does in her L'Oreal ads
28 Nov 2007
| by Gemma Charles
Sophie Gasperment, managing director of L'Oreal's consumer professional products division, is to...The appointment of L'Oreal's most senior marketer in the UK is an
indication of the French company ...
27 Nov 2007
| by Gemma Charles
LONDON - Sophie Gasperment, managing director of L'Oreal's consumer professional products division
28 Sep 2007
L'Oreal is expected to consolidate its $120 million media buying and planning account for China
03 Apr 2007
| by Charlie McCathie
LONDON - L'Oreal Professional is turning to interactive media to build loyalty among its business
08 Aug 2007
| by Craig Smith, editor
L'Oreal makes TV ad for Telescopic Mascara, which stars Penelope Cruz....Viewer complains Cruz is wearing false eyelashes and that the ad is
misleading. L'Oreal admits to ...