Vodafone's Kiss viral tugs at the heartstrings
19 Apr 2013
number of people in our office who have reached for the Kleenex after watching the one-and-a-half minute ...
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Private Hear: May 2013
09 May 2013
Featuring work from Boost, Lucozade, Kleenex, the Department for Communities and Local Government.... It isn t memorable and I just wouldn t listen to it. Kleenex. At first, I found this weirdly ...
School Reports 2013: Mindshare
08 Apr 2013
, real-time planning campaign that allowed Kleenex to tactically adjust its marketing across ten regions in ...
JWT promotes Christiano Neves to head of art
02 Apr 2013 | by Jeremy Lee
behind the "feelings" campaign for Kleenex, which won a Cannes Gold Lion in 2010. Russell Ramsey, the ...
Rings of confidence
03 Jan 2013 | by John Tylee
it s true many of the most memorable commercials of the year were of the "pass the Kleenex" variety ...
#aoty12: Experiential Agency of the Year - Sense
11 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
as marked out by 'unprecedented success, truly making it a year to shine'. FOCUS ON - KLEENEX ...
Jon White out in Kimberly-Clark reshuffle
03 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
Kimberly-Clark, the FMCG giant behind Andrex and Kleenex, has announced a series of senior...yet to be appointed for the Kleenex brand. Christine Mau, currently the design director for ...
Kimberly-Clark launches cold and flu season campaign for Kleenex range
14 Nov 2012 | by Nick Batten
campaign in support of Kleenex Balsam that encourages families to "give a little extra care" this winter....information Kleenex is also featured throughout the new iPhone game 'Sneezeman'. In addition, Mindshare ...
Huggies brand axed after failing to 'command loyalty' among consumers
25 Oct 2012 | by Loulla-Mae Eleftheriou-Smith
brands such as Andrex and Kleenex. Wilkinson said news of former marketing chief Troy Warfield s ...
Sales promotion: beyond the zero-sum game of deep price cuts
19 Oct 2012 | by Stuart Derrick
Kleenex Balsam roadshow, which helped the brand's value share reach its highest peak to date of 50.9 ...
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