Kingsmill is backing the launch of its latest bread Crusts Away! with a 3m ad campaign through M C Saatchi. The bread is aimed at kids and, as the name suggests, already has the crusts taken off. The 30-second "crusts away" spot comprises a series of vignettes showing inventive ways in which kids ...
Mother has produced a humorous cinema ad for Xfm, to highlight that it only plays the best new music. Taking literally the idea that kids identify the best music, the spot follows the antics of child roadies. Directed by Tony Barry, the ad is shot in the style of a rockumentary. It features performances ...
St Luke's features children enjoying imaginary play while a nostalgic soundtrack targets parents in its latest spots for Clarks. The campaign continues the theme and tagline "for every kid there's a shoe that fits" as does the fourth burst in this series since it began in 2002. In "football" a boy ...
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