14 Dec 2007
In spite of all the evidence that points to a lard-laden diet and near
total lack of exercise as the primary culprits, advertising took the rap
for the crime of creating a generation of obese children, and TV spots
for everything from Turkey Twizzlers to full-fat milk were banned from
kids' TV. Ofcom ...
14 Dec 2007
model to your
kids. They will copy you. So stop acting like a tool. Agency: Leo Burnett Creatives ...
crossing when the red man shows ... Your kids will copy you. MVO: Be aware of your actions on the road ...
12 Dec 2007
| by Nicola Clark
/successful - into an art form. 4. SETANTA 2007's new kid on the block, Setanta, successfully staged an audacious ...
07 Dec 2007
an unwelcome foray into
RKCR/Y R's Virgin territory.
More bad news on the Nanny State/fat kids front ...
05 Dec 2007
| by Nicola Clark
-star version of children's book Ballet Shoes. The
channel's movies line-up will include kids' films Shrek 2 ...
05 Dec 2007
VOD programming, this IPTV service offers kids shows such as
Balamory and Bob the Builder from 49p ...
28 Nov 2007
to leap on tribes as a way of segmenting kids, as they
find it funny. But I'm uncertain about whether it's useful,' says Barbie
Clarke, founder of specialist insight agency Family Kids and Youth. 'It
can be quite ...
networking community. Yet
despite their technological immersion, 59% of eight- to 14-year-old kids
worldwide ...
23 Nov 2007
:TV, which shows content sent in by the kids who view the show, within
a live format. Part of this involvement required kids to have access to
webcams, to provide the content, so Universal McCann came up with the
idea of teaming up with SWAP IT SHOP, an eBay for kids, so that the
audience could trade their way to a ...
23 Nov 2007
WINNER
Title: Sainsbury's Active Kids 2007
Media agency: PHD
Media directors: Glyn Williams ...
: Active Kids
Marketing director: Anna Shirley
Media brand managers: Jessica Merz, Robert Crumbie, Anna Shirley
Sainsbury's Active Kids campaign has been a big success, but the
challenge was to increase ...
23 Nov 2007
the film on the kids' section of the company's website
to inspire others to send in their own ideas ...