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MARKETING MIX: The Marketing Christmas Quiz

18 Dec 1997 | by AMANDA LUTCHFORD

Authority celebrated a big birthday. Which one? b) KFC launched an ad starring this TV presenter ...

KFC Cartoon Network

11 Dec 1997 | by DANNY ROGERS

KFC has signed a licensing deal with Cartoon Network, which sees the fast-food chain advertising...KFC has signed a licensing deal with Cartoon Network, which sees the fast-food chain advertising ...

Halifax to craft new look

04 Dec 1997 | by PATRICK BARRETT

group which owns former Pepsico brands KFC, Pizza Hut and Taco Bell, as its general manager for...group which owns former Pepsico brands KFC, Pizza Hut and Taco Bell, as its general manager for ...

O&M creates Impulse fragrance send-up for KFC TV commercial

24 Oct 1997 | by HARRIET GREEN

bucket of KFC chicken. The voiceover says: So when a man you ve never met before gives you ...

KFC

23 Oct 1997 | by JULIAN LEE and PATRICK BARRETT

Soft-focus, slow-motion Impulse-style ads are the focus of the latest campaign for KFC as it...Soft-focus, slow-motion Impulse-style ads are the focus of the latest campaign for KFC as it ...

KFC launching TV ad

31 Jul 1997 | by DANNY ROGERS

KFC, the PepsiCo-owned fast-food chain, is launching the third TV ad in its celebrity babe series...KFC, the PepsiCo-owned fast-food chain, is launching the third TV ad in its celebrity babe ...

CAMPAIGN DIARY: O&M may not reside in the tower itself, but it has the right address

09 May 1997 | by MAIRI CLARK

Vinton wanted to shoot the latest KFC ad, they came up with the idea of getting Ryan Stiles (that tall ...

REVIEW: Marketing and advertising news in the week’s press

14 Mar 1997 | by CLAIRE BEALE

, will be managed from the agency s New York office. General release KFC has recruited Dani Behr ...

KFC in celebrity campaign shift

13 Mar 1997 | by SHARON MARSHALL

PepsiCo fast-food chain KFC is switching to celebrity-based advertising for the first time, as...PepsiCo fast-food chain KFC is switching to celebrity-based advertising for the first time, as ...

SALES PROMOTION: Strength of character

13 Feb 1997 | by ANDY FRY

inside of kids heads. Pizza Hut and Thunderbirds, KFC and Mr Men, KP Skips and Cartoon Network ...

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