Search results for "Johnnie Walker"

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Diageo and Pernod snap up Seagram drinks for £5.5bn

20 Dec 2000 | by Claire Billings

currently includes Ricard, Pastis 51 and Jameson’s Irish whiskey. Diageo, which owns Johnnie Walker ...

Diageo the favourite to win Seagram drinks portfolio

18 Dec 2000 | by Claire Billings

Johnnie Walker whisky and Smirnoff vodka, is expected to scoop Captain Morgan dark rum, Crown Royal and VO ...

ANALYSIS: The subtle attraction of spirits - The environment of a pub can be instrumental in persuading drinkers to order spirits, writes Tania Mason

23 Nov 2000 | by TANIA MASON

Johnnie Walker whisky, has embarked on a multi-million pound, multi-year project based on the theory that ...

MEDIA: BBC Wales finds marketing chief at UDV

26 Oct 2000 | by POPPY BRECH

marketing chief. Jones, currently global consumer and planning director for the Johnnie Walker brand at ...

ISBA SUPPLEMENT: Advertising through the ages - As ISBA draws near to its centenary, James Curtis charts the growth of the advertising industry and the ways in which society has shaped its course over the past 100 years

12 Oct 2000 | by JAMES CURTIS

in advertising began to be noticed. The Johnnie Walker character, with top hat and cane, first ...

BBH wins Gordon’s Gin account from Burnett

01 Sep 2000 | by JOHN TYLEE

account for Johnnie Walker whisky. For some time, UDV has been attempting to strike a delicate ...

Gordon’s shifts pounds 3m job from Leo Burnett to BBH

31 Aug 2000 | by TANIA MASON

awarded the global Johnnie Walker contract last summer, although Leo Burnett still handles the tactical ...

Burnett and BBH to pitch as UDV kicks off Gordon’s review

07 Jul 2000 | by JADE GARRETT

. Burnett will repitch for the brand alongside Bartle Bogle Hegarty, which handles UDV s Johnnie Walker ...

UDV recruits top Scotch marketer to boost whisky

15 Jun 2000 | by CONOR DIGNAM

growth in the Scotch category, working on brands including Johnnie Walker and J s top two selling ...

Ryder Cup heads Michelob’s UK bid

01 Jun 2000 | by IMELDA MICHALCZYK

, which was founded in 1927 and was last sponsored by Johnnie Walker, takes place at the Belfry in ...

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