Beer industry hails the Chancellor as 'toast of Britain's pubs'
20 Mar 2013 | by John Reynolds
from Diageo, whose brands include Johnnie Walker and Smirnoff, said: "The move is disappointing ...
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Diageo appoints marketer Ivan Menezes as chief executive
07 May 2013 | by John Reynolds
premium drinks brands, including Guinness, Johnnie Walker whisky and Smirnoff vodka. Follow ...
Which scotch whisky brand is most prominent online? Brand barometer
22 Feb 2013 | by Gemma Charles
The Balvenie is the most prominent, with Glenfiddich and Johnnie Walker in second place.
Johnnie Walker signs supermodel David Gandy as brand ambassador
14 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
Johnnie Walker, the whisky brand, has signed male supermodel David Gandy as the new brand...Dolce and Gabbana's Light Blue fragrance in 2006. He will now front the latest Johnnie Walker ...
Diageo aims for full marks
07 Nov 2012 | by Noelle McElhatton and Gemma Charles
director. Yet theories abound as to why the owner of Guinness, Smirnoff, Baileys and Johnnie Walker felt ...
Putting Diageo to the test: 10/10?
07 Nov 2012
and shouldn t be a session drink; but it is the perfect way to start the evening. Johnnie Walker ...
The 'Olympics of advertising': How the brands at Cannes competed for our attention
27 Jun 2012 | by Noelle McElhatton
present. A Johnnie Walker 90-second documentary on McLaren F1 racing drivers Jenson Button and Lewis ...
Do consumers really care about eco-packaging?
03 Feb 2012 | by David Benady
packs that nobody notices," she says. Mackenzie adds that putting a product such as Johnnie Walker ...
Brands navigate the Euro maze
08 Dec 2011 | by Alan Mitchell
companies, brands such as Mulberry and Johnnie Walker, with strong positions in emerging markets, are much ...
Diageo to sponsor free New Year's Eve travel for three years
02 Dec 2011 | by Gemma Charles
Lewis Hamilton said: "Through my work with Diageo on Johnnie Walker for the Join the Pact campaign I ...
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