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Arif Durrani: Newspapers strike back with online paywalls

11 Apr 2013 | by Arif Durrani

an all-singing, all-dancing iPad app to help boost its transition to paid content. One thing we know ...

Arif Durrani: Media is changing, and clients need trusted advisors more than ever

31 Jan 2013 | by Arif Durrani

around not just digital but a "mobile" strategy. When the title released its first iPad app in May 2010 ...

Are brands becoming over-reliant on Facebook for social marketing? The Marketing Society Forum

02 Nov 2011

heard and acted on. When Metro launched its free iPad app, Facebook was useful both for marketing it ...

Think BR: It's a golden age for cross-border magazines, says Fipp's leader

06 Oct 2011 | by Chris Llewellyn

quantum physics, it s simply the addition of another platform to sit alongside the website, iPad app ...

Andrew Walmsley on Digital: The real value of 'free'

14 Jul 2011 | by Andrew Walmsley

, including the website, iPad app and Kindle version. However, the two papers lost 174,050 readers over the ...

Opinion: The Marketing Society Forum - Will brands continue to spend money on online banner ads?

13 Oct 2010 | by Staff

executions by celeb designers, cool bound-in inserts and an iPad app - but that's not the point. Banners done ...

Andrew Walmsley on Digital: The new data

22 Sep 2010 | by Andrew Walmsley

have it 'at stool'. However, Editd has just released an iPad app. Is nothing sacred? - Andrew ...

Editor's comment: Where's your brand's iPad app?

02 Jun 2010 | by Gareth Jones

I am writing this on my iPad, which I was lucky enough to get my hands on before thousands of frenzied Apple fans took to the streets last Friday morning for the official UK launch.

 

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