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IPA calls for single regulator to assess changing TV times

wants to ensure that the BBC and commercial terrestrial channels digital investments do not adversely ...

MARKETING FOCUS: Failing the euro test - UK marketers know that it’s coming and will have a dramatic effect. But are they prepared for the euro? Laura Mazur finds out

customers how we have converted their policies and investments. Clear communication is critical ...

CAREERS: The Secret Diary of Brian The Brand Manager

value is squandered in abortive investments. The company is never tarred with the brush of failure ...

OUTDOOR MEDIA: Poster persuasion - The turnaround in the fortunes of the outdoor sector has been dramatic. Andy Fry looks at why it is attracting greater ad spend than ever before

and TDI s investments have, generally, been matched by the existing players. Maiden, which is strong ...

CAMPAIGN REPORT ON NEW MEDIA: Web Audit - Over the past year, the internet industry has grown up rapidly as closures and takeovers prevail. Richard Lord takes stock of developments and asks if a US invasion will be successful

investments. The people who eventually emerge as the winners in the UK will have gone through this ...

CAREERS: The Secret Diary of Brian The Brand Manager

a minimum of 15%. All new capital investments have been frozen. The crisis is viewed as all the ...

AGENDA: Is ITV’s marketing hitting the right buttons? One year after ITV’s management team set out to implement a coherent strategy to improve branding and programming, Harriet Marsh reviews its progress and finds out if the broadcaster is

. At that time we didn t have approval for further investments in ITV schedules. We had in mind that ...

Campaign Supplement on BMP DDB 1968-1998: BMP history 1968-98. It isn’t always easy to manage the move from local creative hotshop to network player without losing creative potency. But BMP has - as this chronology shows

Investments, a holding company, takes a 49 per cent stake, later sold, in Media Audits. 1976 turns out to be ...

STOP PRESS

marketing director for its investment management arm Standard Life Investments, to be launched in ...

BBH Unlimited lands Bank of Scotland job

communications of its new venture into selling investments, pensions and life policies. BBH s senior ...

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