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Good Homes in marketing push

20 Dec 2004 | by MediaWeek

over the next five years, one of the biggest investments made by BBC Worldwide for a consumer magazine ...

The Annual 2004: The Year in ... Radio

17 Dec 2004

£360,000. - Agency: ZenithOptimedia 9. National Savings Investments, Simon Bates Breakfast Show on ...

The Annual 2004: The Year in ... Direct Marketing

17 Dec 2004

Investments, Skoda) but not much fresh has happened. Publicis' work for HP is a rare exception. Other ...

The Annual 2004: The Year in ... Press

17 Dec 2004

titles have declined to follow suit, but aren't such investments (over)due? The battle for ownership of ...

The Annual 2004: The Year in ... Outdoor

17 Dec 2004 | by Annie Rickard, the chief executive of Posterscope

develop in influence, as advertisers demand an accountable return on their investments. The ...

Yahoo! creates new position of chief data officer

16 Dec 2004 | by Staff,

data solutions group and will also be responsible for prioritising data investments and managing the ...

Agency of the Year: Customer Publishing Agency of the Year - John Brown Citrus Publishing

15 Dec 2004

Bridgepoint, whose other investments should provide the firm with a rich seam of new business. The deal saw ...

Watchout for that gap: realities of investing in media businesses

14 Dec 2004 | by MediaWeek

tend to be more popular investments than advertising or media agencies, since their ownership of ...

GfK's Andrew Smith departs to launch own start-up

06 Dec 2004 | by Sam Matthews,

. Investments in CRM and related initiatives need to show a clear return. Research can provide this, and help ...

Google hires T-Mobile's Arora to lead Europe operations

22 Nov 2004 | by Jennifer Whitehead,

growth." Before joining Deutsche Telekom, Arora held management positions at Putnam Investments and ...

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