to remove filtersUS sues BP for Deepwater Horizon catastrophe
16 Dec 2010 | by Ed Owen
insurance policy coverage under the Oil Pollution Act and is not being sued under the Clean Water Act ...
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More Th>n revamps marketing strategy in search of 'trust'
22 Dec 2010 | by Alex Brownsell
most trusted brand in the direct insurance sector....-second clips will focus on home, pet, and vehicle insurance. The TV ads launch on 1 January, and will be ...
Tesco most searched food and drink term in the UK
09 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
", "cheap holidays", "cheap train tickets" and "cheap travel insurance" taking up most of the search terms ...
Editor's Comment: Sky's the limit
06 Dec 2010 | by Gareth Jones
could herald further brand extensions: Sky credit card, mobile contract or contents insurance, anyone? ...
Government seeks 'Fire kills' campaign support from B&Q and Homebase
02 Dec 2010 | by Daniel Farey-Jones
Insurers about encouraging the participation of insurance brands. DIY retailers have previously ...
Industry leaders vote John Lewis as brand of the year
19 Nov 2010 | by Daniel Farey-Jones
of the Year was insurance comparison service Comparethemarket.com. The society also presented its ...
Close-Up: My YouTube ad of the week - Foster's
19 Nov 2010 | by Stuart Sullivan-Martin, chief strategy officer, MEC
Cow (production). Why I like this: This is new and exclusive long-form comedy but with an insurance ...
Media Awards 2010: Best IT and Consumer Durables Campaign
19 Nov 2010
"cheap car insurance" led to the Confused.com ad. This media first saw a 20 per cent spike in Bing ...
Think BR: Bring the Ashes action back home
17 Nov 2010 | by Charlie Dundas
's team sponsor, Brit Insurance, sells most of its products through brokers and intermediaries. It is ...
Opinion: Will the increase in VAT in January give retailers a bumper Christmas?
17 Nov 2010 | by Staff
rates and national insurance rises. No wonder we now see all the 'beat the VAT increase' ads on ...
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