Search results for "Initiative"

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IAB launches online data education campaign

13 Jun 2013 | by Matthew Chapman

the first to launch a consumer-awareness campaign around the initiative, with other EU markets ...

Holland & Barrett readies 'Ask Us Anything' drive

05 Jun 2013 | by Matthew Chapman

The initiative is designed to showcase the expertise of specialist "qualified to advise" staff who ...

Danone appoints Hypernaked for CRM activity

16 May 2013 | by Jeremy Lee

and has appointed Hypernaked to create and manage the initiative.

Government relaxes brand partner campaign rules

10 May 2013 | by Louise Ridley

the Think! road safety initiative through a buy one, get one free offer for drivers who chose not to ...

EBay to offer segmented shopping data to marketers

07 May 2013 | by Matthew Chapman

told Ad Week the initiative is part of a strategy to "deliver more relevant, highly targeted digital ...

Twitter to roll out exclusive in-tweet surveys

24 Apr 2013 | by Matthew Chapman

". The other major initiative is based around analytics with Weinstein claiming SMG is the "first agency ...

Tesco Price Promise under investigation as Sainsbury's and Morrisons complain

05 Apr 2013 | by Matthew Chapman

the price match banned and the ad watchdog launching an investigation into the initiative.

Think BR: Big data for one and all in 2013

21 Dec 2012 | by Ellen Valentine

headlights, but rather be empowered by it, implementing a continuous improvement initiative in which you use ...

Think BR: The data exchange

05 Dec 2012 | by Sam Zindel

consider its data-driven initiative a success - mainly due to the fact that the customer was placed at the ...

DMA issues call centre guidelines to protect dementia sufferers

28 Nov 2012 | by Matthew Chapman

The guidelines are being issued the guidelines as part of a voluntary initiative, in response to ...

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