Gavin Megaw, Hanover: Mind the reputation gap
14 Sep 2011
then led by a 'giant of British industry' - John (now Lord) Browne. Yet, at the same time, a series of ...
When I joined the PR industry a reasonably long time ago, our role was fairly clear - we did the ...
then led by a 'giant of British industry' - John (now Lord) Browne. Yet, at the same time, a series of ...
, and the level of media noise, it is crucial that we as an industry become better at tailoring and ...
increase profits by between 25 and 125 per cent (depending on the industry). So say Emmett C Murphy and ...
'Collaboration' replaced 'integration' as the advertising industry's new buzzword for 2010...time bomb was placed under the traditional silo structure of the industry. It was a year when social ...
ever witnessed. As the world recovered from the financial crisis, consumer trust in the industry was at ...
retail institutions, a digital mindset is an absolute minimum in our industry, which is built on ...
The pharmaceutical industry is in the midst of enormous structural change. First, an unprecedented ...
financial track record, but also on quality of leadership, brand credentials, industry regulatory ...
work accounts for more than half of many direct agencies' income. Industry experts, however, are now ...