to remove filtersDIRECT BRIEFS: DMA launches latest phase of campaign
20 Dec 2001
consumer perceptions of the DM industry. Called 'It's Your Choice', the push includes a ...
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ANALYSIS: Is alcohol the new tobacco? - Alcohol advertisers fear that industry self-regulation may
20 Dec 2001 | by MATTHEW ARNOLD
?" Industry action This is a common refrain among spirits marketers when ministers talk of tightening ...
DIRECT BRIEFS: DTI launches tools to help customer service
20 Dec 2001
The Department of Trade and Industry has launched a set of tools designed to help companies ...
DIRECT BRIEFS: Shell Aviation launches ad campaign
20 Dec 2001
and services to the aviation industry. The global marketing push, through independent direct ...
EDITORIAL: The figures don't add up for alcohol advertising critics
20 Dec 2001 | by CRAIG SMITH, Editor
Yet again, the marketing industry has been forced into a defensive position by suggestions that ...
FA weighs £15m sponsor deal for national stadium
20 Dec 2001 | by MARK KLEINMAN
sports industry insiders say could be worth more than 15m a year. The FA and government are ...
NEW MEDIA: Carling boosts music link with web offering
20 Dec 2001 | by RAVI CHANDIRAMANI
build the site. The site at redt.com draws on Tennant's affiliation with the music industry through ...
NEW MEDIA: Warner Bros in Eurosport mobile tie-up
20 Dec 2001 | by RAVI CHANDIRAMANI
entertainment industry's most ambitious moves to build long-term relationships with consumers via their ...
CAREERS: Job interview
20 Dec 2001
under-deliver to the client in order to secure business and this can be really damaging to the industry as a ...
MARKETING HELPLINE SERVICE
20 Dec 2001
Q: We plan to build a database for the hospitality industry, including hotels with conference ...
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