Search results for "Industry"

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Digital Essays: Markettiers4dc - Only the fittest will survive

07 Dec 2007 | by Howard Kosky, managing director of Markettiers4dc

The PR industry must assert control of brand perception - or risk losing out to a new breed of...'. If the PR industry is not alert to the broadcast opportunities presented by this changing landscape ...

Digital Essays: Edelman - Beyond buzz: adapt or die

07 Dec 2007 | by Michael Wiley, head of digital strategy at Edelman

hurtling into web 2.0 and the mobile communications era. This is an urgent issue for our industry and our ...

Digital Essays: Midnight Communications - The power of face-to-face

07 Dec 2007 | by Sarah Ogden, managing director of Midnight Communications

apparently the death knell for our industry - this is nothing new. Now, hot on the tail of the citizen ...

Digital Essays: Bite Communications - Earning attention online

07 Dec 2007 | by Jonathan Hopkins, senior creative and digital consultant at Bite Communications

don't think that, as an industry, we can say we have dived straight into digital. As the nation goes ...

Digital Essays: Fleishman-Hillard Digital - Digital gurus in discourse

07 Dec 2007 | by Ben Mason, head of digital UK, and Paul Borge, head of digital operations UK, Fleishman-Hillard Digital

find them, right? PB: As an industry we are starting to develop the tools to ascertain which bloggers ...

Digital Essays: Weber Shandwick - The end of the beginning

07 Dec 2007 | by James Warren, UK head of interactive, social and emerging media at Weber Shandwick

are at the end of the beginning. The PR industry's time has come. Social media lie at the very heart ...

Digital Essays: Durrants - Slow death of newspapers

07 Dec 2007 | by Jeremy Thompson, managing director of Durrants

newspaper industry in that region fell by 18 per cent between 1990 and 2004. According to the journal ...

Letter - In defence of the Home Office PROs

23 Nov 2007

disclose the number of illegal immigrants working in the security industry, I do believe all of us need to

Letter - Losing staff is not a good use of skills

23 Nov 2007

are looking for. And heaven knows, the PR industry's skills base is narrow enough. A quick glance ...

Letter - The aviation industry does have supporters

09 Nov 2007

. But the UK industry has woken up to the challenge. If higher taxes and ticket prices are not to be ...

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