News Analysis: Boeing and Airbus up the PR stakes
10 Dec 2004
aerospace industry. The high cost of developing civilian passenger aircraft can only be borne by a small ...
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Opinion: Leader - Pressure intensifies on BBC's PR teams
10 Dec 2004 | by Ravi Chandiramani
the talents of entrepreneurs are better able to stay in the PR industry. prweek@haynet.com. ...
News Analysis: Season of aggressive promotions
10 Dec 2004
industry, says: 'There is no real way of knowing how Christmas will pan out for retailers. It could go ...
Reputation 04: year in review
10 Dec 2004
business plan outlining the organisation's priorities. 'That gave the media and the industry a benchmark ...
Integrated Marketing: Talking brand language
10 Dec 2004
industry is still in silos.' ANETTE ELIASSON, comms manager, Absolut - 'Integration is the key to success ...
Healthcare Survey: Ghost writers under spotlight
03 Dec 2004
pharmaceutical industry is no stranger to criticism or vilification....called into question the integrity of the healthcare industry and healthcare PROs. Ensuring ...
News Analysis: PR blitz confronts binge drinkers
03 Dec 2004
efforts by the Government, charities and the alcohol industry to warn people of the ill-effects of binge...campaigner. 'The drinks industry wants healthy drinkers, it doesn't want people getting damaged by alcohol ...
The IPR PRide Awards 2004/5: Northern Ireland
03 Dec 2004
A COMING OF AGE FOR THE NI PUBLIC RELATIONS INDUSTRY Mark Smith MIPR, chairman, IPR Northern ...
Campaign: Second Opinion
03 Dec 2004
controversial, at a time when the drinks industry was also under such extreme scrutiny. One could argue that ...
News Analysis: Review threatens practical training
03 Dec 2004
of PR at Leeds Metropolitan University, wants industry support on the issue - she suggests concerned ...
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