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John Brown to produce two guides for London 2012

been launched in readiness. Packed with essential information for travel industry professionals and ...

The Church of London launches magazine for PlayStation

scenes of the videogames industry and... Read more More in branded content from the APA ...

"The Best Job in the World" & Beyond in a Brave New Marketing World

work, we needed to convince the Queensland tourism industry to include this new "destination" into ...

The Art of Unlearning

". How We Do Things This conclusion has huge implications for the way we operate. The industry has ...

Summersault Communications launches business advice magazine Freehouse

and exclusive industry insight supporting publicans in making the big decisions in how their pub is ...

Bloggers

Each month the APA bring you the key thought pieces, comment and opinion from the leading industry

Summit 2010: Ben Hammersley

. He focuses on measurement in the media industry, the potential of multiplatform and why digital ...

The Power of Branded Content

film to showcase the fantastic results our industry produces. Featuring animation based on an ...

Fitting First Words: 10 Tips for Effective "From" Names and Subject Lines

. Steve Jobs, Martha Stewart, Seth Godin), especially in your particular industry, that it actually makes ...

Where to Engage: the New Rules

industry standards, linking brands with a similar appeal or set of values has strengthened their reach (e.g ...

 

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