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CAMPAIGN REPORT ON NEW MEDIA: Internet hallmarks - A regulatory scheme for internet advertisers is due to launch next year. But can it deliver all it promises, Ken Gofton asks?

publicly that they observe the industry s codes. They will even be able to display a special logo on ...

CAMPAIGN INTERACTIVE: PROFILE - DAVID KING. Interpublic’s dollars 20m seals arrival of Icon as force in global new media. David King isn’t worried by his company’s low profile, Gordon MacMillan writes

, reflecting on the speed with which such operations have been left behind as the new-media industry becomes ...

PR LEAGUE TABLES: PR makes its way to IT boardrooms - PR companies specialising in information technology have become the industry’s fastest growers yet they must not lose sight of their core activity - good press relations

Technology now touches all our lives. It has certainly touched the PR industry. For several years

NEW MEDIA: Bates Interactive chief appointed as chair of BIMA

of interactive media, represent the industry to government bodies such as the DTI, and share advice ...

ASA to accept e-mail complaints on net ads

. The service will mark another step by the industry s watchdogs to try to introduce self-regulatory ...

OPINION: Marketing Society - Agencies must view marketers as their friends

. At industry level, this seems to be working better than before, with constructive dialogues being ...

OPINION: British papers ruin the party in a global circulation comeback

whole industry if next month s figures really show a turning point of sorts has been reached. It could ...

PPA CONFERENCE: Publishers told to harness net

Publishers were told that electronic media lay at the heart of the magazine industry s future at...Publishers were told that electronic media lay at the heart of the magazine industry s future at ...

OPINION: MILLS ON ... NEW-MEDIA JOBS

. Then, as multinational clients became a reality, the industry woke up to realise that international ...

Nintendo and Sega to upgrade in Sony fight

PlayStation s domination of the computer games industry....PlayStation s domination of the computer games industry. Details were released last week at the ...

 

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