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Think BR: Time to move away from channel branding

strong cultural resonance, however most lack the bite of personality to cut through. As an industry we ...

Arif Durrani: London 2012 is the only game in town

over the coming days. You can keep up to date with all the industry news, views and activity around the ...

Think BR: Customer understanding? Just ask

the right audience, the industry s lack of any real trusted customer information is undermining the ...

Think BR: The importance of project management to adland

project management and provide the industry with food for thought on this evolving discipline, which I ...

Think BR: The key to a brand experience of Olympic proportions

the retail industry as we know it. Point of sale, promotion, direct, etc, will all have roles to play ...

IAB Engage 2012 reveals speakers

industry and is re-engineering the face of business. Other speakers include Nick Lansley, head of R D at ...

Haymarket's FourFourTwo scoops Grand Prix at AOP awards

execution, calling upon all of the best and most creative skills of our industry . The app, which ...

Think BR: Anatomy of Influence

the wider media industry, we could be in a position in the not too distant future where we can give ...

Think BR: Who's your muse?

s muse exists to feed creativity and to inspire great work. In any industry - and particularly in ...

Think BR: What does Generation Social want from TV?

calls it a "wake up call for the whole industry: brands, advertising agencies, media agencies and other ...

 

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