Search results for "Industry"

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Think BR: Time to move away from channel branding

31 Jul 2012 | by Aporva Baxi

strong cultural resonance, however most lack the bite of personality to cut through. As an industry we ...

Marketers must do better than simply slap a QR code on ads

27 Jul 2012 | by John V Willshire

foundations QR Codes were developed for the car industry to track vehicles moving through the manufacture ...

Arif Durrani: London 2012 is the only game in town

27 Jul 2012 | by Arif Durrani

over the coming days. You can keep up to date with all the industry news, views and activity around the ...

The influencers: Wayra UK's Ashley Stockwell on why entrepreneurialism matters

26 Jul 2012 | by Sarah Shearman

benefit from entrepreneurialism and the wave of innovation sweeping the industry. Why is it important ...

London 2012 and the future of sports sponsorship

26 Jul 2012 | by Richard Gillis

.' The marketing industry also has lessons to learn from this Olympic year, according to Sally Hancock ...

Katherine Levy: Murdoch will truly be missed once he bids the UK farewell

26 Jul 2012 | by Katherine Levy

. In short, he injected energy and competition into an industry that can always do with more of both ...

Double Standards - '2011 was a real kick in the arse for UK agencies'

26 Jul 2012

, there has been the motivation to drive greater industry recognition for creativity (awards); something ...

All about ... Cinema going digital

26 Jul 2012

industry could do with it. Figures from the Advertising Association and Warc estimate the cinema ...

Are the Olympic ads disappointing?

26 Jul 2012

equally downbeat. "What we're seeing is symptomatic of the play-it-safe mentality of the UK industry at ...

Omnicom's Alex Newman gears up for mobile growth

26 Jul 2012

Bureau's most recent mobile report showed that the sector was worth 203 million in 2011 and industry ...

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