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Think BR: What Google believes will deliver success in 2012

strategies together will deliver more successful marketing campaigns, writes Richard Trinder, industry leader...Trinder, industry leader, Google UK ...

Sector analysis: Digital recruitment remains media's top priority

The industry body's figures for the first half of 2011 showed a 13.5% like-for-like growth in UK ...

Industry view: What does Google+ offer brands?

search that is getting industry experts most excited....industry experts to gather initial responses to the service. Daniel Brown, associate director, MediaCom ...

Think BR: It takes two to tango

present at their industry conference, and explain how the UK became the most successful online advertising ...

Online adspend hits £2.3bn as entertainment drives growth

expenditure, overtaking the entertainment industry for the first time, which accounted for 12.4% of display ad ...

The importance of bringing search and social together

work in tandem. Although at an early stage, the overwhelming industry opinion is that it could be the ...

Think BR: Kicking the paid search habit

were the "crack-cocaine" of the magazine industry. However, this was not just some glib statement ...

Microsoft's Skype deal could be a game-changer for mobile, say agencies

) last week, according to industry specialists.

Advertiser body offers guidelines on marketing to children online

consumers that marketers are abiding by these ground rules. The industry may benefit from making these ...

Online industry steels itself for DCMS cookies report

from visitors to their websites to collect and use their data. However, the online industry is ...

 

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