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IPR sets up talks with Government over creative aid

07 May 1999 | by SIMON ELLERY

The IPR plans to hold talks with the Government on recognising PR as a creative industry to...The IPR plans to hold talks with the Government on recognising PR as a creative industry to ...

’Responsibility’ tops BAT’s new PR agenda

07 May 1999 | by SIMON ELLERY

position itself as a responsible company within a controversial industry ....position itself as a responsible company within a controversial industry . A plan was being ...

Platform: The cracks are starting to show in Chinese walls - Agencies hoping to use Chinese walls will have to pass stringent examination to prove their confidentiality, says Stephen Lock

07 May 1999 | by STEPHEN LOCK

industry has remained silent....industry has remained silent. PR consultancies tend to think conflict of interest starts and ...

CAMPAIGNS: Ketchum calls in the A-team - Fashion PR

07 May 1999 | by SAMANTHA GRAHAM

- The British Fashion Awards. A glamorous occasion and the highlight of the industry s year, the best...- The British Fashion Awards. A glamorous occasion and the highlight of the industry s year, the best ...

Ogilvy chooses MacLaurin for positive publicity push

07 May 1999 | by JULIETTE GARSIDE

Mather brand. MacLaurin will target the trade press, the advertising industry and specialist ...

Editorial: Lobbyists are in a no-win situation

07 May 1999 | by STEPHEN LOCK

industry as a whole. MPs are criticising the agency not for any misdemeanour, but for doing its job ...

Bacardi-Martini hands drinks brief to Nelson Bostock

07 May 1999 | by BERNARD INGHAM

catering industry, for drinks like Martini. Other brands within the brief include Mateus Rose and ...

CAMPAIGNS: DTI spreads the wage message - Public Affairs

07 May 1999 | by JENNIFER WHITEHEAD

. The Department of Trade and Industry launched an awareness-raising campaign, aimed at both employers ...

MEDIA: Quality not quantity is the watchword for PR at the BBC

07 May 1999 | by MAGGIE BROWN

posters, the BBC s overall objective - to catch up with the rest of the industry - seems clear ...

ANALYSIS: Brand Building - Universities exploit the advantages of branding/Competition among higher education institutions has never been so fierce, leading many of them to turn to PR in a bid to attract students and commercial funding

07 May 1999 | by ROBERT GRAY

because it considers the industry to be under educated in management terms. Another factor is ...

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