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CAREERS: IPA modernises training course - Trainees are given a grounding in the industry basics at

19 Dec 1998 | by MARK ROBINSON

Early this month saw the final session of the IPA s Evening Series for trainees - young people who have recently entered advertising from university.

EDITORIAL: Why Post Office reforms fail to deliver the goods

19 Dec 1998 | by LISA CAMPBELL

millennium. The difficulty for Peter Mandelson, trade and industry secretary, is reconciling this crucial ...

TRAINING: All the right credentials - It is now de rigueur to have a marketing qualification in an increasing number of top firms, but are they worth having? Robin Cobb looks at the choice on offer

19 Dec 1998 | by ROBIN COBB

for its diploma course. MBS programme director Alan Pulford says that industry is adopting the ...

PROFILE: Big bad Woolfenden - PAUL WOOLFENDEN COMMERCIAL DIRECTOR EXPRESS NEWSPAPERS

19 Dec 1998 | by RUTH NICHOLAS

an industry source. Ah, that s just what the Express needs - consistency, snipes another ...

Adwatch of the year: As the year draws to a close Gail Kemp presents 1998’s winners and losers in Adwatch, the superleague for TV commercials, compiled for Marketing by NOP

19 Dec 1998 | by DAVID MURPHY

anodyne advertising is the motor industry. There are no cars in this year s league; in 1997, both ...

Govt to crack down on fly-posting operations

18 Dec 1998 | by Our Parliamentary correspondent

A crackdown on the #3.5 million-a-year fly-posting industry has been proposed in a report...A crackdown on the #3.5 million-a-year fly-posting industry has been proposed in a report ...

LIVE ISSUE/TOBACCO ADVERTISING: Winners and losers as the tobacco ad ban looms. Andrew Grice looks at the upheaval facing agencies as new rules are unveiled

18 Dec 1998 | by ANDREW GRICE

As the door closes for the advertising industry, with the Government pressing ahead with a ban on...As the door closes for the advertising industry, with the Government pressing ahead with a ban ...

MEDIA PERSPECTIVE: Christmas wishes or wishful thinking from media land?

18 Dec 1998 | by CLAIRE BEALE

number of top secret leaked letters from key players in the industry and - in the generous spirit of...number of top secret leaked letters from key players in the industry and - in the generous spirit of ...

CAMPAIGN DIRECT: Agencies help utilities make the most of a lucrative market - Since deregulation, utility services have had to fight harder to secure customer share. Ken Gofton reports

18 Dec 1998 | by KEN GOFTON

an industry still caught up in civil-service thinking. In this week s DMA/Royal Mail awards ...

Tobacco ad lobby in High Court coup

18 Dec 1998 | by JOHN TYLEE

Court. Chris Ogden, the TMA s executive director for trade and industry affairs, predicted the ...

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