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CAREERS: IPA modernises training course - Trainees are given a grounding in the industry basics at

Early this month saw the final session of the IPA s Evening Series for trainees - young people who have recently entered advertising from university.

MEDIA CHOICE: REAL HEALTH & BEAUTY

I have to confess that despite having worked in the advertising industry for the past 13 years...I have to confess that despite having worked in the advertising industry for the past 13 years ...

Postal reforms will cut DM bills

pounds 1.54 billion. Peter Mandelson, secretary of state for trade and industry, said in a ...

MEDIA CASE STUDY: HOMEBASE

Christmas Eve. Industry analysts predict that next year s home improvement market is not going to ...

EDITORIAL: Why Post Office reforms fail to deliver the goods

millennium. The difficulty for Peter Mandelson, trade and industry secretary, is reconciling this crucial ...

MEDIA: ITV calls for BBC probe

industry watchdogs to be given greater powers of scrutiny into the BBC s commercial activities, to ...

TRAINING: All the right credentials - It is now de rigueur to have a marketing qualification in an increasing number of top firms, but are they worth having? Robin Cobb looks at the choice on offer

for its diploma course. MBS programme director Alan Pulford says that industry is adopting the ...

PROFILE: Big bad Woolfenden - PAUL WOOLFENDEN COMMERCIAL DIRECTOR EXPRESS NEWSPAPERS

an industry source. Ah, that s just what the Express needs - consistency, snipes another ...

Adwatch of the year: As the year draws to a close Gail Kemp presents 1998’s winners and losers in Adwatch, the superleague for TV commercials, compiled for Marketing by NOP

anodyne advertising is the motor industry. There are no cars in this year s league; in 1997, both ...

BUSINESS PRESENTATIONS: What works on screen - What makes a good presentation? David Murphy asked four veteran presenters to divulge some of their trade secrets

fans must exist in industry. It s something that needs to be looked at. On the computing side ...

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