Which brands are getting online content right?
13 Mar 2012 | by Hamish Nicklin, Industry leader, creative agency at Google
People come to YouTube for one of three reasons: to be entertained, to be educated or to express themselves.
If travellers and holiday-makers continue to be motivated by getting the best deals online - and brands offer them - then it will. Consumers research and book where they get the best results; therefore deals online and travel businesses will have to reinvest at the point where they get the best ROI...
People come to YouTube for one of three reasons: to be entertained, to be educated or to express themselves.
There have been many changes in the industry of late, Alasdair Reid finds.
of distortion wastes time and cheapens the reputation of an industry that singularly lacks verifiable ...
The PR industry has paid tribute to a senior comms consultant who passed away on Monday....East, said 'the industry has lost a big character'. H+K Strategies global vicechairman Andrew ...
The PR industry is steeling for a battle with UK regulators, hitting back at plans to bring both...The industry further entrenched itself against the Government s lobbying consultation this week as ...
which it calls for the industry to take immediate steps towards increasing diversity....importantly, they are an unnecessary barrier to the industry. He dubbed unpaid internships opportunity ...
first major address to the marketing industry....sexualisation of childhood. He said: "I want to applaud the industry as a whole, including all the major ...
The creative industry's greatest achievers were recognised last night when D&AD handed out special