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Industry welcomes new research but raises concerns

- Media planners and buyers welcomed the results of the Quality of Readership Survey this week, which will help them implement planning more effectively, but there is concern that the research is too simplistic.

Industry welcomes new research but raises concerns

- Media planners and buyers welcomed the results of the Quality of Readership Survey this week, which will help them implement planning more effectively, but there is concern that the research is too simplistic.

Industry welcomes new research but raises concerns

- Media planners and buyers welcomed the results of the Quality of Readership Survey this week, which will help them implement planning more effectively, but there is concern that the research is too simplistic.

Industry welcomes new research but raises concerns

- Media planners and buyers welcomed the results of the Quality of Readership Survey this week, which will help them implement planning more effectively, but there is concern that the research is too simplistic.

Europe's direct marketing industry calls for legislative reforms

- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic...- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic ...

Europe's direct marketing industry calls for legislative reforms

- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic...- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic ...

Europe's direct marketing industry calls for legislative reforms

- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic...- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic ...

Europe's direct marketing industry calls for legislative reforms

- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic...- Leaders of Europe s direct marketing industry are calling for reform of the continent s chaotic ...

EDITORIAL: Industry actions speak louder than IPA PR outfit

stage through a panel of media-friendly industry experts. It s a welcome move. There have already ...

LIVE ISSUE/ADVERTISING’S IMAGE: Does adland need a PR shop to bolster its image? The industry

. The ad industry must be in dreadful trouble if it needs help from the PR wonks. OK, so the outside.... The ad industry must be in dreadful trouble if it needs help from the PR wonks. OK, so the outside ...

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