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BA and VisitBritain unite for 'Big British invite' push

02 Nov 2012 | by Loulla-Mae Eleftheriou-Smith

tourists from "fast-emerging" markets including China, India, Canada, Japan, the UAE and the US.

VisitBritain kicks off global marketing offensive

10 Sep 2012 | by Loulla-Mae Eleftheriou-Smith

offers across a wide consumer base in key markets. The BA partnership will focus on the US, India ...

The marketing Olympics: which sponsors are leading the race to London 2012

04 Jul 2012 | by Alan Mitchell

after India's sports minister Ajay Maken said it shouldn't be allowed to sponsor the Olympics given its ...

Sheraton Hotels brand chief discusses serving the 'social traveller'

18 May 2012 | by Loulla-Mae Eleftheriou-Smith

're investing this money in opening 104 new hotels, half of which are in China. India will replicate that same ... -mover advantage we were the first international hotel brand in China back in 1985, in India in the mid-1970s ...

VisitBritain embarks on global campaign to attract tourists beyond the Olympics

16 Feb 2012 | by Loulla-Mae Eleftheriou-Smith

and value now. But it's the BRIC countries where we need to boost our image. In China and India, they don ...

 

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