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Tax and topiary: why marketers should care about the G8 summit

18 Jun 2013 | by Richard Morris, chief executive, Identica

here means that at the next round of G20 talks, the impetus for China and India (who ... is already Identica London s biggest export market, closely followed by India so a further opening ...

Coke connects India and Pakistan through vending machines

20 May 2013 | by Matthew Chapman

Enmity between India and Pakistan is broken down with a Coca-Cola vending machine that acts as a

Pass the sustainability baton and rebrand it 'sexy'

15 May 2013 | by Vicky Grinnell-Wright, Co-Curator of UK Dream and Head of Citizen and Consumer Sustainability Practice

. Corporate brands are signing up to co-create the UK, China and India Dreams. M S, Unilever, Mars and Rapanui ... brands insights and access within China and India. Compelling markets and big brand opportunities ...

FMCG brands are winning locally to grow globally

14 May 2013 | by Tim Kidd

.7 4 1,117 18% Reaching shoppers in rural areas such as India and Vietnam can ...

Nissan global marketing chief demands more 'science' and less 'glorified art'

02 May 2013 | by Alex Brownsell

-level brand in markets such as India, Indonesia and Russia. However, Palmer an engineer by trade ...

Stephen Maher appointed Marketing Society chairman

18 Apr 2013 | by Alex Brownsell

the organisation's first events to be held in India. He said: "Our digital clubhouse, which launched last year ...

Top Diageo, Coke, O2 marketers outline priorities for new IPA Client Council

17 Apr 2013 | by Staff

or India or Brazil, Vietnam, and you meet agency people who are less capable but have bigger ambition ...

Top five most shocking marketing blunders

04 Apr 2013 | by John Reynolds

The ads, which were not approved by Ford , were posted on the website Adsoftheworld.com but subsequently removed, and the creative team at JWT India was fired. However, the ads had already attracted worldwide condemnation in the context of recent shocking sex attacks on women in India. The car maker ...

SXSW: Three global visions and visionaries on collaboration

11 Mar 2013 | by Richard Exon, founder, Joint

, with the security wall running along the Pakistan-India border clearly visible, there was real frustration in his ...

Sony Mobile introduces Be Moved strapline

27 Feb 2013 | by Matthew Chapman

the lives of people around the world". Creative includes footage form the Holi festival in India ...

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