Adwatch (Oct 19) - Top 20 recall: Halifax
19 Oct 2011 | by Craig Mawdsley, Joint head of planning, Abbott Mead Vickers BBDO
Agency/TV Buyer Recall rank % 1 ( ) Iceland ...
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/ ZenithOptimedia 29 8 -1 Iceland (Beta)/MediaCom North 28 9 ( ) British ...
Agency/TV Buyer Recall rank % 1 ( ) Iceland ...
sense that retailer Iceland, identified in the research as the second-most working class brand after The ...
( ) Iceland (Beta)/MediaCom North 35 5 ( ) Kraft Belvita Euro RSCG London/PHD ...