MEDIA360: Why 'disruption' is vital to Virgin Media's marketing strategy
06 Jun 2013 | by Ben Bold
]." Dodds referred to examples including a clip from ITV1 which appeared to be the start of Coronation ...
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McDonald's rolls out campaign for new iced smoothie
13 Jun 2013 | by James Swift
during ITV s 'Coronation Street' last night and will run until 17 July. The ad will be supported by ...
Confused.com overhauls brand in search of 'expert' positioning
29 May 2013 | by Alex Brownsell
Saturday (1 June) during talent show Britain s Got Talent on ITV1. It will be supported with outdoor ...
How UEFA has looked to grow its Europa League brand
15 May 2013 | by John Reynolds
, screened live on ITV, is anticipated reaching a record global audience.
Budweiser unveils two-minute FA Cup fan film
10 May 2013 | by Gemma Charles
the last commercial break on both ITV and ESPN before kick off of the final tomorrow at 5.15pm ...
Top ten most-recalled ads of the month
29 Apr 2013 | by Tracey Follows, Chief strategy officer and executive partner, JWT London
Click to enlarge Morrisons did a smart deal with ITV to associate itself with one of the ...
Morrisons calls agency review but pledges to keep Ant & Dec
22 Apr 2013 | by Gemma Charles
However, it is sticking with ITV presenting duo Ant Dec who star in the current ad campaign ...
Negative tweets can benefit a brand, says Domino's marketing director
09 Apr 2013 | by John Reynolds
Wallis was speaking in reference to Domino's sponsorship of 'Splash', Tom Daley's much-derided ITV ...
Three taps into clip-sharing vogue in ad campaign
01 Mar 2013 | by John Reynolds
The campaign, created by Wieden Kennedy, will be aired tonight at 7.45pm on ITV, and the ad ...
Cheeky Bingo unveils TV campaign and revamped sponsorship idents
25 Feb 2013 | by Gemma Charles
ITV's 'Dickinson's Real Deal' to support the new positioning. ...
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