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Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

budgets with guaranteed mass audiences as a result of the ITV monopoly meant that everyone saw the ...

Toyota and Diageo pick up prime New Year airtime on ITV

coveted millennium slots on ITV....most coveted millennium slots on ITV. Toyota has sealed a sponsorship deal with ITV that will ...

MEDIA HEADLINER: Scheduling taskmaster aims to outfox the large TV stations. David Bergg is keeping his plans for Sky One’s future secret

successful team which turned ITV around (alongside David Liddiment and Richard Eyre) and been on the launch ...

Ad bodies have say on Carlton/United merger

advertisers interests in the face of a new ITV titan controlling 60 per cent of ITV advertising and 36 per ...

MEDIA FORUM: How digital changed the media landscape in 1999. With all this merger mania around, one or two people in the media business could be in for an extremely brief Christmas break. Along with all things digital, consolidation loomed large in the i

amalgamation of three specialists: Motive Communications, MediaVest and Starcom. But the evolving ITV ...

CLOSE-UP: LIVE ISSUE/1999 REVIEW - The year that adland took digital media seriously. Key industry figures talk to Campaign about what they felt were 1999’s hot issues

provoked so much controversy. The year has also shown that ITV has the people to deliver quality ...

HOTLINE

its sponsorship of ITV s Coronation Street for another year. The deal, which will run through to the ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

director-generalship ... he pips Richard Eyre, ITV s chief executive, who subsequently moves to Pearson TV ...

Guinness TV ad to call millennium last orders

Guinness will be the last brand to advertise on ITV this millennium and Bell s Whisky the first in...Guinness will be the last brand to advertise on ITV this millennium and Bell s Whisky the first ...

Jacob’s sticks to ITV’s Millionaire after sales rise

Jacob s Bakery is to continue its sponsorship of ITV s Who Wants to be a Millionaire into the new...Jacob s Bakery is to continue its sponsorship of ITV s Who Wants to be a Millionaire into the ...

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