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Why We're Loving ... Craig Ward designer, art director and founder, Words Are Pictures

WHY: ITV Creative approached Craig Ward to assist on a brand campaign for its drama slate. His

Media: All about ... TV product placement

ITV Creative has been handed a brief to create the spot. And most of the UK's mainstream broadcasters ...

Media Headliner: Wilding arms PHD with real strategic firepower

UK head of engagement planning at Bartle Bogle Hegarty, ITV's creative agency, has worked closely ...

Close-Up: Live issue - How should ITV advertise itself now?

is created in-house by ITV Creative. So what will be the role for the advertising created by the ...

Media: Strategy Analysis - ITV uses monsters to tempt viewers

Saatchi, ITV Creative, Play STRATEGY It's quite possible you're reading this on a busy Tube on your ...

Media Headliner: Why the focus is on quality over quantity at ITV

to sort out its in-house ITV Creative division. He and Salmon worked together for more than a year ...

 

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