VCCP Blue lands £7m Carling account
07 Jun 2011 | by Daniel Farey-Jones
stage and the process was managed by ISBA. Chris McDonough, marketing director at Molson Coors UK ...
During the pitch process, run through ISBA, ad agencies were partnered with media agencies to ...
stage and the process was managed by ISBA. Chris McDonough, marketing director at Molson Coors UK ...
Media Contacts were also involved in the review, which was co-ordinated through ISBA, at its early ...
A number of agencies have been approached through ISBA with an initial request for information ...
ISBA, the advertising association, has launched two best-practice guides for digital advertisers...mobile redemption, m-commerce and the rising adoption of near field communication." In March, ISBA ...
that began when the cosmetics giant approached a number of agencies in February. ISBA co-ordinated the ...
Carling, the Molson Coors brand, is reviewing its £7m advertising account through ISBA.
The agency won the brief following a competitive pitch handled by ISBA and head of communications ...
The company has appointed ISBA to handle the process, and a number of agencies held chemistry ...
The business, previously held by the media buying company Acquity, is using ISBA to help with the ...