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The ghost of Christmas past could yet haunt Ofcom

shout out. Isba, which represents big and small advertisers, is noticeably silent on the subject. As ...

Opinion: The Marketing Society Forum - Should food brands curtail digital content that appeals to kids?

opportunity for delivering positive information is vast. IAN TWIN, DIRECTOR OF PUBLIC AFFAIRS, ISBA ...

Opinion: The Marketing Society Forum - What concessions should the industry make for 'son of CRR'?

BOB WOOTTON, DIRECTOR OF MEDIA AND ADVERTISING, ISBA Right now, it's the wrong question. There ...

Letters - 12-19 June 2007

article, it is early days yet, but this initiative has support from the IAB, AOP and Isba, as well as the ...

Off the Fence - Should media incur a green tax?

should fund this from their profits. The media bodies, the IPA and ISBA, should agree an industry-wide ...

Raymond Snoddy on media: Grade's CRR battle plan defies logic

There really isn't any better person to sell ITV than Michael Grade. To entertain an ISBA

Principles are worthy, but the realities are brutal

familiar with. The Magic and Logic initiative, backed by the IPA, Isba and the Chartered Institute of ...

First they came for the HFSS ads ..

children - lack of exercise and changing behaviour, for example. Over at ISBA there was a touch of the ...

 

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